American film and TV star Chris Noth, better known as Mr Big from Sex and The City, last night hosted seven Aussie ad execs at an intimate dinner at New York’s Per Se restaurant as part of their prize for sharing their “big” moments in oOh!media’s “Win Big in NY” competition.

Winners dined at Per Se, a Thomas Keller restaurant in Columbus Circle Manhattan, rated sixth in the world and number one in America according to Restaurant magazine’s 50 Best Restaurants Awards.

Says Rebecca Page, winner from Initiative VIC: “Wow thank you oOh! for the trip of a lifetime!! Sitting next to Chris Noth himself at the #1 restaurant in America – did that really just happen? What an amazing experience that I will never forget. The dinner and the whole trip has been AMAZING, great bunch of people with so many memorable moments.”

The winners received a return trip for two to New York for three nights and dined with Noth as a reward for doing something “Big” out-there while holding an oOh! banner and posting it on oOh!s Facebook page.┬áThe ‘Win Big in NY’ competition was held to highlight the findings from oOh!’s Big Billboard consumer research study which showed that big billboards make big brands.

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