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Tools

Innovation at oOh! is about much more than digital signage. We’ve invested in technology, audience profiling and targeting tools and partnerships with leading data providers to learn more about consumers and turn that into action for advertisers. The Out Of Home industry’s best combination of data, analytics and insights allows us to not only profile and target audiences nationally and across all oOh! formats, but also understand ROI delivery.

Advertisers now have the ability to access a wealth of consumer and location based insights to uncover new potential for highly‐personalised marketing messages, which offer precisely what consumers need in that moment.

View some of the tools we use to make sure your campaigns hit the mark.

Calibre

Calibre is a robust audience measurement and campaign planning...

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Landmarks ID

Landmarks ID uses micro-geofencing technology and aggregated anonymised online...

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Roy Morgan

Roy Morgan’s Helix Persona is NZ’s leading geo-digital psychographic...

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Maximise Your Summer

Delivering a successful campaign by creating an optimised solution...

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Gen Z

With access to 176,000 students across New Zealand through...

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Neuro Imaging Study

Neuro Here at oOh! we pride ourselves on helping...

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NEURO INSIGHT

oOh! commissioned Neuro Insight to explore how multi media...

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NIELSEN CMI

Nielsen consumer & media view is a leading audience...

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CRAFT

Developed by the Demographers Workshop for oOh! media, Craft...

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Retail – Killer Stats

Make your presence felt at the very time people...

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Study – Killer Stats

Reaching one third of Australians aged 18-24.

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